Examples of Good Website Design

A pretty website is only 10% of an effective website (- minus 30% if it takes forever to download). If your website is not effective, then why bother having it? For a website to be a success, all the following should coincide:

• A good search engine ranking in the popular search engines.
• Engaging, easy to digest and up to date content.
• Fast downloading pages.
• Sensible navigation.
• The establishment of trust between yourself and your visitor.
• Some type of interactivity such as a feedback form.
• Appearance that is easy on the eye.
• A resource or FAQ area that attracts visitors interested in the website subject.

Job One is to be seen by search engines - no matter how sophisticated the website, if you're not getting traffic, why have the site?

Job Two is to create content that will persuade your visitor to contact you. This is the more diffiocult of the two.

• Is your website content current, comprehensive, well written and useful?
• Understood by someone for whom English is not their first language?
• Does your content have a 'personal touch'?
• Is your website free of typos?
• Do all your links work?
• Is your navigation system descriptive and logical?
• Is your website user friendly?
• Are your forms non-intrusive?
• Is your use of colours restrained?
• Have you given a full street/postal address?
• Do you have a money-back guarantee?
• Have you added some special offers?