The Job of a Website Designer

Firstly, an expensive website is no guarantee of a quality website that will pay for itself many times over - and all for around R10 a day.

Some web designers come from programming backgrounds, others from graphics backgrounds whilst others are weekend webmasters so many websites suffer from a glut of one favourite technique or another.

Technical gizmos, extravagant, slow graphics, the colour choices and layout are so poor that the visitor is dissuaded from venturing further into the website.

The job of your web designer is to make you money by creating an Internet experience that is pleasant, informative and rewarding - converting visitors into customers. It is a long term relationship. However, most website designers regard their job as complete once they receive the final payment. Your website is left to either sink or swim - usually sink. The fault for your website's invisibility will be accorded to yourself.

Even when our clients insist on content that will inevitably compromise their website, we still apply a variety of techniques to rescue it.

We never cease to be amazed at multi million rand companies saving a couple of thousand rands - the difference between a successful, revenue generating website and an also-ran.

See where website designers' own websites rank in the search engines - particularly Google. If they are not amongst the top twenty, then neither will your website be.

Don't just look at the bottom line. Look at the package, value for money, skills, experience and support.